Super Selling Through Self Talk:
The Ultimate Edge in Sales Success
Marty Seldman, Ph.D.
Price, Stern and Sloan, 1988
Revised Edition Available in 2005
Super Selling Through Self Talk shows how to cultivate that certain state of mind all winning salespeople have. It explains simple, easy-to-practice methods to develop the right perspective, outlook, attitude and desire through the concept of self-talk.
Dr. Seldman shows how to use self-talk before, during, and after the sale. In addition, you will learn how self-talk can be used to deal with two of the biggest sales challenges: overcoming procrastination and managing your emotions.